Overview of Brisbane legal market and where the demand appears to be.
Category Archives: Legal Marketing
Your legal career…one (marketing) step at a time
It’s never too early to start working on your legal marketing skills. No longer is it just something the ‘partners’ do. Marketing and business developing skills are just as important as developing your legal skills.
Books Every Lawyer Should Read!
For many of us, the thought of reading when we already do so much of it at work is either an absolute turnoff or a guilty pleasure!! Yet it is probably one of the best things we could possibly do, not only for our professional development but also for the thinking it provokes and for [...]
Public Speaking – Feared Just As Much As Death!
Whether you love it or you hate it, public speaking is by far one of the most feared ‘marketing’ activities that lawyers can ever be asked to do. Yet it is also one of the most important and most powerful skills you can master in your legal career.
Lawyers: Profile or Perish!
The legal marketing movement in Australia has come along way in the past 10 years but clearly there are still some lawyers for whom the word ‘marketing’ is either a dirty word or reserved for ‘random acts of lunch’. Thanks to globalisation, competition for legal services is heating up and lawyers who understand the importance of ‘personal branding’ will reap the real rewards!
Developing Talent Through Personal Branding
So, what do Justice Kirby, Bernard Salt and the Candlestick Maker all have in common and what does that have to do with Talent Development? Let me explain.
Start Planning Today!
Now, if there is one thing that many of us can never (and I mean never!) be accused of is spending too much time on planning our careers. How many are guilty of that last minute panic on the eve of their performance review or career planning meeting??? Okay, so you may not be one [...]
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